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28 11 2017

Pams is delighted to have won the Reader’s Digest Most Trusted Supermarket/Home Brand for a fifth consecutive year. 

“We’re obviously doing something right,” says Rod Gibson, General Manager, Foodstuffs Own Brands Limited.  “Our customers love Pams new look, our new products, our wide range and our consistently great quality and affordability.”

Since first launching in 1937 Pams has become the biggest selling brand in New Zealand supermarkets which is testament to staying on top of trends and delivering what customers need and want.

Rod says, “We’re introducing some exciting new premium and health and well-being ranges over the coming months, and our decision to include the Health Star Rating System on our new packaging means our customers can easily make the right decision for their households.”

The new Pams Finest range includes delicious snacks, breakfast foods and other every day luxuries made with natural, top notch ingredients.  Pams Finest is affordable sophistication that turns everyday occasions into something special.

Pams Superfoods are rich in anti-oxidants and are perfect for baking, cooking, healthy smoothies and everyday good-for-you snacking.  Superfoods are launching in 2017 along with Pams Gluten Free and Pams Organic.

The Pams brand started out in Four Square, and is found in all New World and PAK’nSAVE stores throughout New Zealand.  “New Zealand is at the heart of everything we do,” says Rod.  “More than 75% of Pams products are sourced locally and where we truly can’t get what we need at home we only use the best possible suppliers from other parts of the world.”

Pams aim is to give customers the best quality and trusted products, at affordable prices, every day.