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  • I’d like to know more about why Pams is the most popular grocery brand in the land.
    Pams offers a wide range of grocery products, providing solutions across Foodstuffs supermarkets for every household in Aotearoa. From the kitchen bench to the laundry basket, bathroom cupboard to the pantry and everything in between– Pams provides everything from household staples and beloved classics, to everyday treats and inspiring foodie moments.
    When you add them all up, each year, the total number of Pams branded grocery products sold in Aotearoa is greater than the number of grocery products sold under any other single brand. Claim based on data reported by NielsenIQ through its Homescan service for Supermarket Departments: Butchery, Fruit & Vege, Chilled, Frozen and Grocery for the 12-month period ending March 31 2024 for the New Zealand total retail market (Copyright © 2024, Nielsen Consumer LLC). We check we are the most popular grocery brand every three months.
  • Does your flour range have added folic acid?

    Starting from August 14th 2023, the New Zealand government requires that non-organic wheat flour sold as 'suitable for making bread' must include folic acid. This means that our Pams High Grade Flour & Wholemeal Flour, as well as any products made with this type of flour, will now contain folic acid. This includes but is not limited to, Pams products like our bread rolls, wraps, and pitas. The folic acid content will range between 2mg/kg – 3mg/kg, depending on the product. Any products packed before August 14th may still be available for sale until the existing stock runs out.

    Please note that this requirement only applies to wheat flour. Therefore, our Pams Gluten Free flour and bread products, which contain gluten-free flour, will not be fortified with folic acid.

    We are committed to providing accurate labelling to support you as a Pams shopper. If you have specific dietary requirements or preferences, we recommend checking the packaging of your favourite Pams product before purchasing to ensure it aligns with your needs. If you have any questions or need further clarification, please don't hesitate to reach out! We're here to help.

  • Why does olive oil go cloudy, and is it still safe to use when this happens?
    Olive oil turns cloudy when the temperature drops below about 10°C as the oil starts to partially solidify. This can also sometimes appear as small white specks, globules, or clusters in the oil. However, don't worry; it's a natural occurrence and doesn't affect its safety or quality. Gently warm it up by placing the bottle in a warm (but not hot) spot, or simply wait for warmer weather, and it will return to its clear liquid state in time without any harm.
  • Can I purchase your products in bulk?

    Pams products are sold exclusively in Foodstuffs supermarkets, New World, PAK’nSAVE and Four Square.

    We do not supply to customers directly, however if you do wish to buy products in bulk,  you can contact Gilmours in the North Island ( or Trents in the South Island (

  • Why does Pams use Palm Oil?

    Pams are aware of the damage that the production of palm oil can cause, particularly in relation to deforestation, and we are committed to using only certified sustainable palm oil.

    We use palm oil in our products for several reasons relating to product taste, texture and shelf life. It is also worth noting that palm oil is the highest yielding vegetable oil crop, which means it is very efficient, requiring significantly less land than other crops to produce the same amount of oil.

    Pams are a member of the Roundtable for Sustainable Palm Oil (RSPO). RSPO are a not for profit organisation who ensure that certified palm oil is produced against a set of environmental and social criteria. You can find more information on their website

    We require all our Pams food suppliers to provide evidence that where palm oil is used as an ingredient it is RSPO certified.

  • What are Pams plans in regards to plastic packaging?

    Foodstuffs was one of the first retailers in New Zealand to sign up to the New Zealand Plastic Packaging Declaration in June 2018, and Pams are dedicated to working towards 100% reusable, recyclable or compostable packaging by 2025. This commitment is extended to all packaging types e.g. plastic, fibre, glass, metal.

    We are constantly working with our Pams suppliers to look at better ways of packaging goods - all while ensuring the integrity and safety of our products. 

  • Why does Pams source products from overseas?

    As Kiwis ourselves, we strive to use New Zealand manufacturers for our products as much as possible - but sometimes we do have to source products and ingredients from overseas. 

    This can be due to a number of reasons: supply, demand, and cost of the product are just a few of the factors that Pams must consider when keeping prices affordable for our customers.

    Sometimes we also need to look offshore for innovation where NZ manufacturers do not have the capability. We do however find that, once new products become popular, local producers often do make the capital investment and develop these capabilities - so we’re always reviewing our supply base and will always make the change to support local businesses when this becomes possible.

    Product imported from overseas must meet the requirements set by the Australia NZ Food Standard Authority and the New Zealand Ministry for Primary Industries (MPI). All products manufactured for Pams and are made to set specification which is set by Foodstuffs Own Brands.

  • How does Pams ensure that suppliers are not using slave labour?

    As part of our commitment to responsible sourcing we give careful consideration to ensuring that our Pams’ suppliers are held to the highest possible standards in environmental, ethical, health and safety, and labour-related practices.

    As a result, we have chosen to work with Sedex, a membership organisation that provides one of the world’s leading online platforms for companies to manage and improve working conditions in global supply chains. Sedex provide practical tools, services and a community network to help companies improve their responsible and sustainable business practices, and source responsibly. Find out more at

    Our work with them gives us robust tools to verify that our suppliers continue to meet our standards in the above areas.

    All of our suppliers are expected to adhere to robust food safety standards and the relevant legislation, including labour laws, in place in either New Zealand or their country of business.

  • How do I become a supplier for Pams?

    If  your interested in becoming a Supplier for Foodstuffs NZ click on the link below. This is where you can find out more information and get in touch with the relevant contact.